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Direct Sales Marketing Online: Recruiting Email Campaign

Posted by admin on August 16, 2010 at 6:58 pm

Developing an online email campaign to attract new recruits is a simple, but effective strategy to reach more prospects, sort more prospects, and add more prospects to your team with less time investment on the front end. Assuming you’ve got your website and capture page up and running, what kind of information should you include in an email campaign targeted to recruiting prospects? Here are a few ideas.

Directory Listings: Are they really worth it?

Posted by admin on August 14, 2010 at 9:11 am

Hello again! It’s good to see you here. Feel free to post your comments on the blog. I love feedback from my readers!“I refuse to join any club that would have me as a member. ” -Groucho Marx *begin diatribe* This week, I tripped over a new website that’s offering directory-style listings to a specific [...]

Direct Sales Success: Lessons From The Mayflower Madam

Posted by admin on August 3, 2010 at 1:44 pm

Sydney Biddle Barrows is most widely recognized as The Mayflower Madam, and her books on sales strategies are second to none. But many would shun the idea of taking business advice from an ex-con, when in reality, direct sales is very much about creating an experience that customers crave. Now, more than ever, in an age where nearly every product can be bought or sold online, people look to direct sales home parties as an experience. Simply put, they won’t come if they’re not interested. So what can you do to make your parties the kind of events that people crave? Here are a few tips.